
YOU CAN NEGOTIATE ANYTHING
By: Herb Cohen
ISBN: 0-553-28109-7
Best For:
Anyone who is willing to put in the practice to become better at negotiating.
Key Ideas You Can Learn:
Regardless of item, topic, or subject, everything is negotiable.
Negotiating is a learned skill that has endless uses.
Identifying the types of negotiations and how to respond and counter.
Why Prosperity Think Tank Recommends It:
Something PTT has noticed and if you pay attention, you may see it as well, some businesses, entities, and even our government are attempting to eliminate people’s ability to negotiate. And Mr. Coen teaches you that you can.
Here are two nuggets from the book:
“Power is based on perception-if you’ve got it then you’ve got it!”
“If you want to persuade people, show the immediate relevance and value of what you’re saying in terms of meeting their needs and desires.”
Go and Win-Win,
Prosperity Think Tank
